We refreshed Green Connection's brand for the future.

Green Connection, a pioneering interiorscape company serving Anchorage since 1977, has been a cornerstone of Alaska’s plant design and maintenance industry for nearly five decades. With comprehensive offerings spanning interior and exterior plant services, from commercial installations to seasonal displays and landscape maintenance, they’ve built an impressive reputation throughout South-Central Alaska.

Despite their long-standing heritage and operational excellence, Green Connection faced challenges many established interiorscape companies encounter: they needed to modernize their brand identity while preserving their heritage, create a visual system that moves beyond their current perception, address potential confusion with their name (which some mistakenly associate with different ‘green’ industries), develop a brand that reflects their comprehensive service offerings, and position themselves as a versatile, professional plant design company in their unique Alaskan market.